Health Communications Data Update – Where Students Go for Health Information, Who They Listen To, and How to Reach Them

This session discusses recent survey data on college students’ health information attitudes and preferences and how to apply this data when developing campus health communications. 

In this session, participants will discuss the results of recently published national surveys of current and soon-to-be college students on topics including where they prefer to get health information, who influences their healthcare decision making, and how they evaluate the credibility of health information. Participants will also explore how to apply the survey results to their student health communications practice.

This webinar is brought to you by the ACHA CoVAC Initiative. 

After this session, participants should be able to: 

• Discuss college student preferences for sources of information based on new national surveys.
• Discuss who influences college student in their healthcare decision making based on the results of new national surveys. 
• Apply survey findings for college health professionals’ health communications strategies.